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Those of us who have been extending our business presence into the online world know that the face of online business is rapidly changing. Managing your online reputation has become more important than ever as consumers are starting to expect businesses to interact with them online. So what do we…

As a filmmaker or a video business owner, you need to own a website. If your video production business isn’t still available online, then you are likely to be missing an opportunity to reach wider audiences and thus making your personal brand more recognizable. As a filmmaker, you need to…

Hiring a marketing manager is a painstaking process. A marketing manager’s role is not limited to spearheading just a specific department or a small team of people. In today’s connected world, the scope of a marketing manager’s responsibilities has grown beyond advertising and public relations. This is why it is…

Press releases are a great way to spread the word about your business. It can be a powerful tool to make you a thought leader in the industry, boost your sales, manage your reputation, and increase your site traffic. In many studies, it is revealed that journalists receive hundreds of…

If you are a user of an Apple product then you have heard about this amazing new update that will present a game-changing application called Shortcut. This changes the game for the applications used on the platform. Apple’s newest feature is called Shortcuts. Shortcuts provide quick actions for apps on…

Opening a business today is entirely different from what it used to be a couple of years ago; especially in case of online businesses. A lot of the growth tactics that worked yesterday will not work today, but there are a few evergreen ones that transcend time. With new technologies…

If you’re starting or running a small business, chances are you already have a website that was developed some time ago. If not, then you’re definitely thinking about one because it’s not something you can afford not to have in the digital age. A website is what a business uses…